The popularity of vaping in the UK has opened doors to countless e-liquid brands, flavours, and formats. But while variety is welcome, it also makes choosing a high-quality, cost-effective e-liquid harder than it seems. Many vapers today face a common dilemma: how to get flavour, consistency, and safety — all without spending more than necessary.
This guide simplifies that decision. We highlight trusted, affordable brands that offer premium-level quality without the premium price. If you’re looking for the best e liquid UK choices that respect your budget and your standards, read on.
How to Evaluate E-Liquid Quality Without Focusing on Price
Great budget e-liquids aren’t defined by price tags alone. What matters more is:
- Clean and transparent ingredient sourcing
- Compliance with UK TPD and MHRA safety regulations
- Consistent vapour output and throat hit
- Device compatibility (both starter kits and sub-ohm setups)
- Nicotine variety (nic salts, freebase, or zero-nic options)
An affordable product that lacks these essentials isn’t a bargain — it’s a risk.
Top Affordable E-Liquid Brands Available in the UK
1. 88Vape
Often available for £1 per bottle, 88Vape has built its reputation around mass availability and basic, reliable flavours. You’ll find it in supermarkets, convenience stores, and online.
- Best for: Beginners and light users
- Popular options: Classic tobacco, menthol, blueberry
2. IVG (I Vape Great)
Offering rich, full-bodied flavours like Cola Ice and Summer Blaze, IVG stands out with its premium taste at mid-range pricing.
- Typical cost: £3–£4 per 10ml
- Great for: Vapers who want bold flavours without high spend
3. Vampire Vape
This brand’s claim to fame is “Heisenberg” — but their entire range is worth exploring. With new offers regularly available, they’re both premium and affordable.
- Price point: Around £3.25 per 10ml
- Strengths: Distinctive blends and flavour longevity
4. Edge E-Liquids
Designed for practical use and smooth vaping, Edge keeps things simple and effective. All blends are made in GMP-compliant UK facilities.
- Common pricing: £2.50–£3
- Best for: MTL users or those switching from cigarettes
5. Double Drip
This high-VG range is popular among flavour enthusiasts. You get rich, sweet, and satisfying clouds with minimal coil damage.
- Cost: About £4 per 10ml
- Best fit: Sub-ohm vapers and dessert flavour fans
Where to Shop Smart: Deals On Vapes
If you’re planning to stock up, buying from a specialist discount platform can save you more. Deals On Vapes features a wide range of budget-friendly brands along with seasonal and bulk offers.
Current highlights include:
- MaryLiq Nic Salts – From £2.50
- Vampire Vape Flavours – Discounted from £3.99 to £3.25
- Bundle Offers – Get 5 bottles for £11.50 or mix your own sets
The platform is UK-based, compliant, and trusted by thousands of repeat customers.
Common Mistakes to Avoid When Buying Cheap E-Liquids
- Buying from unverified websites: Always choose sellers with clear legal and regulatory listings.
- Ignoring packaging quality: Misspelled labels or unclear expiry dates are red flags.
- Falling for suspiciously low prices: If it seems too cheap to be real, it probably is.
- Not checking nicotine levels: Some imported fakes exceed UK nicotine limits, which is both unsafe and illegal.
Final Word
Vaping doesn’t have to be expensive — but it should always be safe and satisfying. The best e liquid UK brands offer options that are affordable yet premium in every way that matters: taste, safety, and value. Whether you’re just starting or vaping daily, brands like IVG, Edge, and Vampire Vape prove that you can enjoy the experience without the guilt of overspending.
Platforms like Deals On Vapes make access even easier with exclusive prices and trusted delivery. So go ahead — vape smart, not expensive.